PRIVACY

At Ballast Technologies, Inc., protecting your privacy is part of delivering an exceptional client experience. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or engage with us online.

We are based in California in the United States of America and comply with the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). Because we also serve clients around the world, we honor the General Data Protection Regulation (GDPR) where applicable. By using our website, you agree to the practices described below.

Information We Collect

We collect personal information when you:

  • Fill out a form to learn more about our products

  • Subscribe to our newsletter

  • Participate in a survey or request a demo

  • Contact us via email

The types of information we collect may include your name, email address, company, role, and any other information you choose to share.

We also automatically collect device and browsing data such as your IP address, browser type, pages visited, and interaction with our site, using cookies and other tracking technologies.

How We Use Your Information

We use your information to improve your experience and provide relevant, timely communication. This includes:

  • Responding to your inquiries or requests.

  • Send relevant updates, newsletters, or promotional messages (if you’ve opted in)

  • Analyzing website traffic and usage to improve performance.

Where Your Data Is Stored

Your personal information is securely stored in Zoho One, our third-party all-in-one business platform. Zoho is GDPR-compliant and offers end-to-end encryption, role-based access, and advanced data protection features.

To learn more about how Zoho handles personal data, please visit:

https://www.zoho.com/privacy

How We Share Your Information

We do not sell or rent your personal information. We may share your data only with:

  • Trusted service providers that help us manage communication, surveys, website performance and related business systems.

  • Law enforcement or government agencies, if legally required.

Your Privacy Rights

If you are a California resident, you have the right to:

  • Know what personal data we collect and how it’s used.

  • Request access to or deletion of your data.

  • Correct inaccurate information.

  • Opt out of the sale or sharing of personal data (we do not sell your data).

  • Limit the use of sensitive personal information.

If you are located in the EU or another region with similar privacy laws, you may also have the right to:

  • Withdraw consent at any time.

  • Restrict or object to how we process your data.

  • Request a copy of your personal information in a machine-readable format.

To exercise any of these rights, please contact us at [email protected].

Cookies and Tracking

We use cookies and similar technologies to:

  • Understand how visitors interact with our website.

  • Improve functionality and performance.

  • Remember your preferences for future visits.

You can manage or disable cookies through your browser settings at any time.

Data Security

We take reasonable steps to protect your personal information from loss, misuse, or unauthorized access. However, no internet-based service is completely secure, so we encourage you to use care when sharing personal data online.

Updates to This Policy

We may update this Privacy Policy from time to time. The latest version will always be posted on this page. Your continued use of our website indicates your agreement with the current policy.

Contact Us

If you have any questions or concerns about this Privacy Policy or your personal data, please contact us at: [email protected]

REVISION DATE: 03 APRIL 2025